Making Competition Irrelevant – Don’t Compete. Create. – Tony Robbins Podcast
Are you ready to move from downward pricing pressure to upward pricing possibility? Are you ready to start having customers seek you out rather than having to chase them down? Do you want to know the secret to making the competition irrelevant? Or how to transition from a red ocean of bloody competition to a blue ocean of uncontested market space?
In this episode of the Tony Robbins Podcast, you will hear from Renée Mauborgne – professor at INSEAD and co-director of the INSEAD Blue Ocean Strategy Institute, and author of the best-selling book, Blue Ocean Strategy, which has sold over 3.5 million copies across 5 continents and was recently updated and expanded in 2015 – as she discusses how any business can break away from the competition, build a strong brand, and get the world of social media to start talking.
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Tony Robbins is a #1 New York Times best-selling author, entrepreneur, and philanthropist. For more than 37 years, millions of people have enjoyed the warmth, humor and dynamic presentation of Mr. Robbins’ corporate and personal development events. As the nation’s #1 life and business strategist, he¹s called upon to consult and coach some of the world¹s finest athletes, entertainers, Fortune 500 CEOs, and even presidents of nations.